Elastic Path Now Available in AWS Marketplace

Collaboration between providers of cloud infrastructure and digital commerce software makes Composable Commerce accessible for more brands.

Boston, Mass. January 12, 2020 - Elastic Path, a leading provider of eCommerce software for brands driving digital differentiation with Composable Commerce, announced the addition of Elastic Path to AWS Marketplace. This enhancement can help branded manufacturers to de-risk and accelerate their digital commerce initiatives by bringing the first Composable Commerce solution to Amazon Web Services (AWS).

Brands across industries are facing increasing pressure to differentiate against the competition with inspiring digital commerce experiences. Composable Commerce is designed to give brands the ability to rapidly build, deploy, and optimize unique digital commerce experiences that unlock new revenue across B2B and B2C business models.  But it can be challenging for brands to realize the benefits of Composable Commerce as they need to contract with, implement, and support multiple applications from different vendors, leading to complexity and risk.

The availability of the Composable Commerce-as-a-Service offering from Elastic Path in AWS Marketplace makes it easier for more brands to embrace Composable Commerce. Composable Commerce-as-a-Service combines a MACH-based commerce platform (microservices, APIs, cloud, and headless) with the Composable Commerce Hub (an open exchange of business solutions powered by an ecosystem of digital commerce providers) to empower branded manufacturers with the control and confidence to rapidly launch revenue-generating commerce experiences tailored to their unique requirements. As a result, it reduces the complexity of contracting, implementing, and supporting multiple solutions, which often impedes a brand's ability to unlock the benefits of Composable Commerce.

The launch of Elastic Path in AWS Marketplace provides all the necessary elements for organizations to quickly, easily, and confidently compose a unique digital commerce solution on AWS:

• Remove friction from the purchasing process by allowing organizations to initiate Elastic Path acquisition with a click of a button.
• Streamline solution administration by providing a single point of contact for billing and support.
• Provide an ecosystem of applications that branded manufacturers can pick and choose from to compose experiences according to their business needs.
• Reduce the risk of moving to the cloud by leveraging the combined expertise of Elastic Path and AWS to build differentiated digital experiences with confidence.
• Lower infrastructure costs by bringing more applications into the cloud to achieve economies of scale and unlimited scalability.

"We pioneered the Composable Commerce approach so that brands could realize the full potential of their digital commerce growth strategies," said Tiffany Spizzo, Vice President, Global Channel and Alliances at Elastic Path. "Our collaboration with AWS allows more brands to rapidly adopt a Composable Commerce approach to unlock revenue growth across their digital channels."

Start your journey to delivering differentiated commerce experiences with Composable Commerce by visiting Elastic Path in AWS Marketplace.

About Elastic Path

Elastic Path is the company powering mission-critical digital commerce for the world’s leading brands, such as Tesla, Intuit, Pella, T-Mobile, and over 250 other leading enterprises. As relentless innovators, Elastic Path pioneered the Headless Commercespace in 2011 and spearheaded Composable Commerce in 2020. Elastic Path provides industry-leading headless commerce solutions for digitally-driven brands to rapidly build, deploy, and continuously optimize highly differentiated commerce experiences. Elastic Path is a global company with offices in Boston, Newcastle, Reading, Toronto, and Vancouver. Learn more at www.elasticpath.com.