Part 1: Optimizing the Customer Journey for the Complex Sale
From device and plan discovery, to unique service bundling, cross-sell and up-sell configuration and complex invoicing, no online sales process is more complex than in the telecommunications industry.
In this 30 minute webinar (part one in our three part series), you will learn:
- Keys to keeping a customer on-site and engaged in your guided selling process
- The importance of value propositions (and how to make them effective)
- How to assist customers in making the right device and service selection
- Best practices for features and design to help customers build their bundle
- Tips for reducing cart and checkout abandonment