Ecommerce Links - November 2012

Linda Bustos

December 3rd, 2012

As is our tradition, each moth we share 10 can't-miss ecommerce marketing posts from around the Web.

  • If you need a good sports analogy to wrap your head around the problems of attribution, Kevin Hillstrom has a great basketball one.
  • Category pages typically not the first area folks test, but are critical to guiding customers toward the products and content they seek. UX Movement has tips for improving category pages.
  • Of course Pinterest is following the typical popular social network evolution and rolling out verified business pages.

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Linda Bustos

Linda is an ecommerce industry analyst and consultant specializing in conversion optimization and digital transformation.