February 1st, 2015 | 1 MIN READ

Ecommerce Links: January 2015

Written by author_profile_images Linda Bustos

Linda is an ecommerce industry analyst and consultant specializing in conversion optimization and digital transformation.

It may be Groundhog Day, but make sure your marketing habits aren't on repeat like Groundhog Day. Friends-of-Get-Elastic Kevin Lindsay of Adobe and Brooks Bell of Brooks Bell Interactive are kicking off a 21-day Optimization Challenge to boot-camp your marketing habits. Each day reveals a new video of optimization tips, you can sign up and follow along here.

And in case you missed them, here are some of our favorite ecommerce stories from around the web in January.

  • Wider Funnel forecasts conversion rate optimization trends for 2015. Hint: expect more testing that fuels and optimizes personalization.
  • C-commerce: car commerce? Retailmenot partners with OnStar.

Share on


Thanks for signing up!

You'll receive a welcome email shortly.

By submitting this you agree with our privacy policy.