Students prefer learning on their tablets instead of being tethered to a PC or traditional textbook. Publishers want to monetize their valuable content. The Textbook of the Future combines dynamically-generated text, graphics, video, and interactive content to...
Videos | March 11, 2014
Press Release | March 11, 2014
Following a number of joint wins, Elastic Path Software Inc., the digital commerce company, today announced that it has signed an agreement with Adobe that will see the two companies collaborate closely on several key areas, including ecommerce platform technology, seamless product integration, sales initiatives, and marketing activities. In addition, Elastic Path is announcing the immediate availability of Elastic Path Edition for Adobe® Experience Manager, the first modular, real-time ecommerce solution designed specifically to enhance the power of Experience Manager. Elastic Path Edition for Adobe Experience Manager brings sophisticated, enterprise-grade merchandising, monetization, and customer account management features directly into the familiar Experience Manager authoring environment, complementing its existing capabilities.
Data Sheet | March 10, 2014
Elastic Path Edition for Adobe Experience Manager is a revolutionary ecommerce product designed specifically to take your Adobe Marketing Cloud solutions to the next level.
Press Release | March 4, 2014
Elastic Path Software Inc., the digital commerce company, today announced that it has entered into a partnership with MRM//McCann, a leading global customer experience marketing agency, to deliver exceptional experience-driven commerce solutions.
News | February 25, 2014
Videos | February 21, 2014
News | February 7, 2014
As part of a three-part mini-series, today we'll look at how Elastic Path tackles the problem with API-centric commerce. This gives enterprises a single, unified customer experience no matter what device is being used to access the site.
Infographic | February 5, 2014
Analysts | February 4, 2014
NEW FORRESTER RESEARCH INC REPORT: Companies need cohesive digital customer experiences, but marketing and ecommerce groups often operate in silos with differing objectives, which leads them to buy and operate independent solutions for brand content and transactions. The end result? A fragmented and poorly integrated digital presence that confuses the customer, is difficult to manage, and, ultimately, leaves revenue on the table. Digital marketers are also getting savvier. It is no longer enough to enable an online catalog and transactional ecommerce: Today’s marketers want to tell brand and product stories through the deep personalization and contextualization of content and interactive digital experiences. As a result, many eBusiness teams that today rely on their ecommerce platform to manage unstructured content are now assessing whether the addition of a web content management (WCM) platform will improve the delivery of their online digital experience. This report reveals what is driving the convergence between ecommerce and WCM solutions and provides a framework for eBusiness professionals to use when considering the pros and cons of using these historically independent platforms together.
News | January 28, 2014
At Mashery's Business of APIs Confernece, Sal Visca, CTO of Elastic Path, discusses how to build intelligent, context relevant APIs that developers will want to use.