Create an Emotional Link With the Brand

Elastic Path Commerce for Consumer Goods


Deliver Differentiated Commerce Experiences For Your Consumer Goods Business


Control Your Brand Image

Your product is only as good as your brand, when you're competing with many different companies claiming to offer the same product. Elastic Path puts the control in your hands to constantly refresh, update, and optimize your products and brand image to always reflect the best you have to offer. 

Launch New Lasting Channels

With traditional brick and mortar stores becoming increasingly harder to compete in, you need to adopt new commerce channels, or you will risk losing significant market share. At Elastic Path you can leverage, new services that increase customer loyalty like subscriptions and launch new touch points like vending, voice commerce, marketplaces and more.

Deliver Unique Experiences at Speed

Explore how Elastic Path empowers you to deliver unique commerce experiences across all of your brands, geographies, lines of business and channels including distributors, partners and, consumers. Make every moment shoppable and a chance to increase engagement. 

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Some of our Customers
in the Consumer Goods Industry

Jenny Craig
Breville Transparent White Logo
RR Donnelly Transparent White Logo 2
Make Every Moment Shoppable

Go beyond the traditional web store and engage customers across any touchpoint, including augmented reality, voice commerce and connected devices. Leverage Elastic Path’s pre-built applications to stand up innovative customer experiences faster than ever before.

Explore Application Library
Explore the Power of Headless Commerce

Explore the capabilities of Elastic Path or B2C through self-service experience with guided tutorials for business and technical users.

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