Your eCommerce shopping cart and checkout experience can easily determine whether or not a customer converts and buys your product or service. To ensure that your customers continue to feel connected up until the end of checkout, it is imperative that you follow checkout process best practices that focus on understanding your customer’s shopping journey.
Explore how you can leverage Elastic Path’s Cart and Checkout capabilities to ensure every sale is seamless and secure with our eCommerce checkout best practices.

Having a personalized cart and seamless checkout experience is an eCommerce checkout flow best practice that will ensure your customers remain engaged and convert more. The greater the personalization and the more streamlined your checkout experience the more likely customers will feel at ease and complete their checkout.

Your customers’ eCommerce shopping cart needs to be able to meet the multiple touchpoints they are currently using. Make sure your checkout experience allows your customers to leave one device and complete their checkout on as many devices as they desire.

Simplify the cart and checkout process by providing a plethora of payment gateways for your customers to choose from. The greater flexibility, the more opportunities for conversion and retention, increasing your revenue.



Explore Cart & Checkout Capabilities in Elastic Path Commerce Cloud

Bulk Orders allow buyers and shoppers to either upload an existing list of products, from an excel sheet for example, or from a SKU list so as to minimize the time a user spends adding items. This feature eliminates the need to individually select and manually add each desired item, thus allowing customers to focus on their next task sooner.
Quick Orders allow your customers to quickly add items to their cart without the need to search for products. Customers can do this through methods including: Manual Add, Copy/Paste Add and Barcode Add. This feature also significantly reduces shopping time and enhances the shopping experience.


Cart Expiry allows your customers and shoppers to better manage their multiple carts and orders by providing a specific cart expiry date for each. This feature helps eliminate confusion with orders and builds trust with your customers.
The Multiple Carts feature provide buyers and shoppers with the ability to create and save multiple carts. This feature empowers your brand to run multiple parallel purchases at once and align purchasing with internal departments so expensing and attribution are seamless.

Cart Persistence allows a customer’s cart to be stored as a user moves across devices. This feature eliminates the need for customers to start their purchase over when they make a switch from one device to the other.


Bulk Orders allow buyers and shoppers to either upload an existing list of products, from an excel sheet for example, or from a SKU list so as to minimize the time a user spends adding items. This feature eliminates the need to individually select and manually add each desired item, thus allowing customers to focus on their next task sooner.
Quick Orders allow your customers to quickly add items to their cart without the need to search for products. Customers can do this through methods including: Manual Add, Copy/Paste Add and Barcode Add. This feature also significantly reduces shopping time and enhances the shopping experience.


Cart Expiry allows your customers and shoppers to better manage their multiple carts and orders by providing a specific cart expiry date for each. This feature helps eliminate confusion with orders and builds trust with your customers.
The Multiple Carts feature provide buyers and shoppers with the ability to create and save multiple carts. This feature empowers your brand to run multiple parallel purchases at once and align purchasing with internal departments so expensing and attribution are seamless.

Cart Persistence allows a customer’s cart to be stored as a user moves across devices. This feature eliminates the need for customers to start their purchase over when they make a switch from one device to the other.

"Elastic Path Commerce Cloud Is The Commerce Solution You've Wanted For Years"
Cart Enhancements For Streamlining Complex B2B Online Purchases
B2B purchases can often be complex, as customers are looking for advanced requirements such as making purchases from multiple departments, and ordering large quantities of items. This article outlines the newest cart updates that will elevate your B2B purchasing cycles.