Technology Partner Program Overview

If your customers are focused on growing revenue through digital channels, then they are likely struggling with two options for digital commerce: safe but cookie cutter platforms, or innovative but risky headless, /microservices technologies. In order to make growth targets, outpace the competition, and drive customer loyalty brands need a solution that offers the offers the control and flexibility to support unique requirements, without the risk and complexity of stitching together your solution piece-by-piece.

Elastic Path offers two industry-leading API-first Headless Commerce platforms that follow a Composable Commerce approach to provide the control of DIY and simplicity of Shopify, all at enterprise scale so that digitally driven can rapidly deploy and continuously optimize unique commerce experiences without the budget and timeline risks of DIY commerce. This unique combination is why the world’s most innovative brands like Tesla, T-Mobile, Johnstone Supply, Bio-techne, and Pella Windows & Doors have partnered with Elastic Path for bringing their differentiated commerce visions to life.

As relentless innovators, Elastic Path pioneered the Headless Commerce space in 2011 and spearheaded Composable Commerce, business centric approach by which eCommerce teams are empowered to select and assemble various “best of breed” solutions and compose them to satisfy their unique requirements, in 2020. We created the Elastic Path Technology Partner Program to support our Composable Commerce strategy by partnering with an ecosystem of leading digital commerce providers to address the growing need of brands to create differentiated experiences and solve for complex digital use cases.

The program will foster the creation and optimization of Accelerators and Pre-Composed Solutions that answer the unique needs of our shared clients while seamlessly bringing them to market faster.

Elastic Path Technology Partner Program Overview

• An opportunity to align your offering with Elastic Path microservices, API-First, Headless Commerce solutions
• Co-marketing support alongside our Elastic Path marketing team to create targeted, compelling launch campaigns
• Comprehensive sales enablement through Elastic Path Account Executives, Solutions Consultants and more
• Training and educational content to learn the platform as it evolves, including the platform roadmap and release notes
• Collaboration on industry reports and cutting-edge analysis through whitepapers and case studies, including co-sponsored webinars and events Alignment with Elastic Path departments to ensure collaboration and efficiency in all aspects of the platform, including technological and sales support
• Online collateral and content, including online videos, industry insights and platform-specific product documentation
• Access to our growing Partner Network, made up of industry-leading system integrators and solution partners to promote your application to qualified customers
• Certification process for Accelerators and Pre-Composted Solutions submitted to the Composable Commerce Hub
• Co-marketing strategy for certified assets on the Composable Commerce Hub

Program Tiers

The Elastic Path Technology Partner Program is a multi-tier program designed to support a greater tech ecosystem with integrations and in a composable way.

Composable Commerce Hub

The Composable Commerce Hub is an open exchange of business solutions for digitally-driven brands who want to seamlessly compose complete commerce experience. The hub includes Pre-Composed Solutions and Accelerators.

Pre-Composed Solutions are business-ready applications that combine Elastic Path commerce capabilities, partner integrations, and key customization to allow our clients and partners to launch fast and customize on demand.

Accelerators are divided into four different groups.

• Reference Applications – Omnichannel reference applications that provides a best practice framework for launching specific experiences, like AR, VR, and chatbots.
• Component Kits – A kit of functionality that is pre-composed to fulfil a specific use cased so that brands can rapidly build and deploy the specific components at their speed.
• Partner Integrations – Integrations with best-of-breed technology solutions that are classified as either plugins or connectors based on their level of completeness.
• Pre-Built Extensions – Tried and true data, logic, and 3rd party integration extensions that provide the control to customize and extend commerce experiences according to unique business requirements.

A Certified Accelerator or Pre-Composed Solution will have completed all six submission steps, that ensure they are production ready for you to use with confidence. All Certified assets have a clear Support & Maintenance, a full documentation, met Elastic Path’s Security and Compliance, and an optional service engages to expedite delivery.

A Community Accelerator or Pre-Composed Solution will not have met all of the certification criteria and may be technical previews, starter kits or demo ready, rather than production hardened. It might entail a pre-composed blueprint rather than solution, be a limited function connector, an extension built for a proof of concept or demo, a quick workaround or starter how to.