Having a non-transactional website is a critical issue for any brand in the digital world we live in. Whenever a customer hops between channels to complete a purchase, there is a risk that they will change their mind and either switch to a competitor product or abandon the purchase altogether. The only way for a brand to reduce friction and increase conversion rate and control customer journey is to have a transactional website. Even if a partner or a dealer does the fulfillment part, the customer should have the ability to check-out from the branded manufacturer's website.
Embedded Commerce application allows you to add transactional capabilities to your existing website within weeks:
- Ready-to-go out of the box
- Easily skinnable to match your brand identity
- Open-source
Elastic Path provides all the necessary capabilities to move beyond a transactional website and rapidly iterate to deliver new unique experiences to your customers:
- Support for any traditional and digital touchpoints to create continuous customer journeys
- Bring to market new innovative products and offerings quickly to drive revenue growth
- Personalize experiences to increase conversion rates
The reMarkable team are true innovators and are the first company to create a digital notepad that feels like real paper. reMarkable launched a full-fledged commerce experience and migrated from a pre-order platform to Elastic Path in under 8 weeks with 1 frontend developer. reMarkable developed a modern tailored React application on top of the Elastic Path APIs that seamlessly integrated with their fulfillment engine. reMarkable has continued to iterate and evolve the customer experience by offering new currencies, payment methods and product lines across multiple markets.
Schedule a Demo & See How Elastic Path Embeds Cart & Checkout on Your Website!
“We selected Elastic Path for its powerful APIs, flexibility, and the robust documentation. The support from the entire Elastic Path team throughout the sales cycle into implementation has demonstrated their commitment to our success and further validates our selection choice.”
—Ruyi Ren,
Former Head of Technology, Scout & Cellar
Resources
Is Elastic Path the right solution for your ecommerce needs? Our Buyer's Guide leads you through the process of identifying the right commerce platform for your needs.
This guided checklist will strictly help with deciding if Elastic Path will be the right fit for you.
Headless commerce describes the decoupling of the customer facing front end of your eCommerce experience, from the commerce functions and business logic in the backend system that powers your business.