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Proving Your Value in Digital Transformation’s Third Wave

The two critical components for third wave digital transformation are speed and security, according to Schwartz. Implementing nimble marketing solutions might not have been important for your success in the past, but it is today.

Harry Chemko, co-founder and CEO of enterprise e-commerce platform provider Elastic Path Software, told me, “Every IT professional will be nimble if the organization’s leaders demand it. The best ones will be nimble because it is the right thing to do for the business. CIOs must adopt the mindset that they help create an ecosystem not manage a platform.”

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