Marketers Aren’t Delivering on Futuristic Retail Experiences
I now live in a world where robots can pack my groceries. I can get them delivered to my home by drone the same-day I order them and if I can’t be bothered to unpack them to make dinner I can go ahead and order takeout through my TV. Everything seems perfect! At least that’s the line I’m being fed by the marketers and technologists behind some of the leading retail brands.