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BloomReach recently launched a strategic global partnership with e-commerce software provider Elastic Path Software which will bring competitive advantage to enterprise businesses pursuing a best-of-breed approach to customer experience and commerce.

Chris Gardner, director of strategic partnerships at BloomReach, said: “Elastic Path’s vision for modern commerce reflects our own vision in a remarkable way. Their best of breed enterprise commerce platform combines perfectly with BloomReach’s best of breed Digital Experience Platform (DXP) platform. Customers select Elastic Path because they are looking for business agility and ways to innovate. The world is changing and digital transformation requires businesses to be disruptive, staying ahead of the market – exactly the same reasons why brands choose BloomReach DXP.”
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