The State of Merchandising: How Retailers Are Adapting to Change in the Digital Era

The rise of digital commerce and the shifting preferences of customers are changing the merchandising landscape in a significant way.

As customers’ behaviors and expectations shift, so does the role of the merchandiser. Knowing where to meet customers and how to sell a product to them becomes that much more complicated. The past several years have seen many major national and global events impact marketing, including the increasing pace of change in the world and the rise of digital commerce. Now, merchandisers must learn to keep pace with these changes.

Download the report to learn the biggest trends and opportunities for today’s merchandisers.