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    Experience Adaptive Commerce at South by Southwest

    A guest blog post by Will Brown, Emerging Commerce Offerings, Accenture Interactive   Today, we’re in Austin Texas at the South by Southwest show. SXSW serves up a little bit of ever...

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    Dynamic Pricing and the New Formula for Profit

    Dynamic pricing or flexible pricing isn’t new. Before the 19th century, customers haggled for discounts, and loyal patrons were often given a “friendly price.” Mass marketing introduced a...

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    The 3 C’s of Commerce that Build Customer Delight and Loyalty

    Commerce has evolved beyond the cart into an entire ecosystem. It’s not enough to have a beautiful website, a drop-down catalog, and bug-free checkout. All your competitors are doing exac...

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    Building a Digital Experience Platform for Modern Commerce: 5 Must-Have Pillars

    The forces of modern commerce have changed all the rules. Lessons learned back in the days of single-screen ecommerce did not adequately prepare us for selling in the age of mobile, augme...

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    How E-Commerce Can Become Carriers’ ‘Secret Weapon’ to Unified Customer Experiences

    Today’s post originally ran on Wireless Week. Against the technical backdrop of increasing expectations for always-on internet and mobile services, many carriers are struggling on the fro...

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    Experience-Driven Commerce from Elastic Path and Adobe: making every moment shoppable

    Today, at the NRF show in New York, Adobe announced a new set of services to enable experience-driven commerce. Elastic Path and Adobe, together, have been creating exciting new opportuni...

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