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Elastic Path has long been a favorite among ecommerce developers who prefer an open, flexible, and modern ecommerce development architecture that supercharges their ability to deliver the best digital experience.

Our approach gives ecommerce and API developers the unprecedented freedom they need to design unique, organic buying experiences that engage customers and create business value. It’s exclusive technology from Elastic Path that you won’t find anywhere else.

All APIs are Not Created Equal

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Cortex - The Hypermedia API for Digital Business

Digital experiences are becoming essential to every business. Yet few firms have the organizational structure or technology needed to make good on their promise. In fact, research shows that the No. 1 reason for project failure is businesses hardwiring point integrations between individual customer-facing experiences and backend systems. It restricts agility and your ability to innovate. Instead, what's needed is a unified API strategy. That's why Elastic Path developed Cortex, a next-generation API that assembles and links resources across your entire organization into one seamless unified API.

Under the hood, Cortex is a patented hypermedia API conforming rigorously to the HATEOAS constraint. Cortex uses a lightweight schema and dynamic linking to discover and assemble resources from multiple business platforms into one unified API. Client applications integrated with Cortex can securely access enterprise data and perform authorized operations using only the same hypermedia controls that the internet is built on. No deeper knowledge of your business platforms or proprietary protocols are required — so the tyranny of constant integration work ends with Cortex.

Take Cortex for a free test drive, and see for yourself how easy it is to embed API-driven e-commerce functionality into any digital touchpoint.

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