February 11th, 2008 | 1 MIN READ

I Heart Evogear's Sweet Navigation

Written by Linda Bustos

Linda is an ecommerce industry analyst and consultant specializing in conversion optimization and digital transformation.

One of the "sweetest" navigation designs I've ever seen comes from Seattle-based ski & board shop Evo.

You can click the classic Valentine candies' logos right through to categories like Rossignol, K2 and DC gear.

Super creative. I "love" it.

Evo's also done a nice job with its About page, complete with YouTube video. The customer service peeps each have their own Polaroid mugshot and bio. It looks *almost* as fun to work at Evo as Elastic Path!

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