September 11th, 2012 | 1 MIN READ

E-Commerce Conversion Optimization from Entry to Checkout

Written by author_profile_images Linda Bustos

Linda is an ecommerce industry analyst and consultant specializing in conversion optimization and digital transformation.

Are you getting double-digit revenue lift from your conversion optimization efforts? Think it’s not possible?

Understanding the dynamics behind a successful shopping experience is critical. You need to optimize the entire experience for your shoppers, from landing to checkout pages. Knowing how to do it right will determine whether you see a 5% revenue lift or 20%.

I'm excited to be joining Chris Goward from Wider Funnel for a webinar E-Commerce Conversion Optimization from Entry to Checkout. We'll be covering the latest insights, research and strategies on how successful e-commerce sites maximize their conversion funnels.

You'll learn:

  • The causes behind shopping cart abandonment and how to mitigate it
  • What on-page factors and variables improve conversions and revenue
  • Critical areas to evaluate on your landing pages
    Case Studies: "How they were doing it wrong and what they did"

Webinar Details:
Date: September 27th, 2012
Time: 10:00am PT; 1:00pm ET

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