The State of Digital Marketing in 2015 [Infographic]
This week's infographic dissects the state of digital marketing in 2015, from device usage, to customer lifecycle to digital marketing management. Courtesy of SmartInsights.
- 80% of Internet users own a smartphone Tweet this
- 37% of consumers use game consoles to surf the Web Tweet this
- 34% of consumers use a smart TV, and 9% a smart watch to surf the Web Tweet this
- Tablet and Kindle Fire add-to-cart rates are comparable to desktop Tweet this
- 50% of marketers report they have no defined digital strategy Tweet this
- Marketers report SEO is the top rated digital channel for 2015 Tweet this