Amazon Ups Customer Review Usability
Amazon sometimes attracts more reviews than customers want to read. So Amazon provides tools to filter reviews by star rating and displays the "most helpful" positive and negative review as determined by Amazon's community.
Plus, you can also search reviews by keyword.
Which is helpful, because you don't want to buy a product that sucks unless it's a vacuum or a Flowbee.
Like what you’re reading?
Check out some of our other great content here
Get actionable insights on ecommerce trends and best practices
Thanks for signing up!
You'll receive a welcome email shortly.
By submitting this you agree with our privacy policy.