Best of Get Elastic 2014
January
5 Mistakes Brands Make Selling Direct-to-Consumer
14 Notable Ecommerce and Technology Quotes for 2014
Email vs Facebook: Which is more Valuable to Marketers?
February
Integrated Marketing as a Strategic Priority
4 Big Ways Big Data Will Transform Ecommerce
3 Safeguards Against Shiny Object Failure
March
Transforming the Digital Experience for Luxury Brands
The Pros and Cons of Parallax Scrolling for Ecommerce
Ecommerce APIs: The What The Why and the How to Make Money
April
Beyond Push Notifications: What Can Beacons Do For Retail?
Ecommerce Enters the Marketing Cloud: Insights from Adobe Summit 2014
When a Winning Tablet Design Flops on Desktop
May
Omnichannel Commerce: Inside In-Store Tech
Commerce in the Age of Innovation: The Necessity of Cohesive Requirements Gathering
Why Personalization Is Doomed Without Strategy
June
She Loves Me, She Loves Me Not: Personalization, Loyalty and Ecommerce
Digital Retail: How In-Store Analytics Align With Online
Semantics: Optimizing for the New SEO
July
Best Practice in Big Data: A Marketer’s Primer
4 Ways to Collect More Customer Information
Cart Abandonment is Rising: 5 Tips For Cart Recovery
August
Are Your Cross-sells Killing Conversion?
13 xkcd Comics for Ecommerce Professionals
4 Ways to Make Site Search More Contextual
September
A/B Testing the Untestable in Checkout
Avoid This Mobile Checkout Mistake
Storytelling Through the Category Page
October
Closing the Gaps in the Content + Commerce Trend
Mobile Menus: Hold the Hamburger?
10 Scariest Things That Can Happen to Your Checkout
November
The Showrooming Threat: 5 Ways to Fight Back
8 Tactics of High Converting Ecommerce Sites
The End of Facebook Like-gating and What it Means for Marketers
December
Ecommerce Trend: Keep Your Eyes on Visual Search
47% of Ecommerce Sites Commit This Usability SNAFU