Category: News and Events
September 23, 2014
News and Events | September 23, 2014

Elastic Path Software Inc. today announced that it has been selected as the preferred ecommerce platform by McGraw-Hill Education, the world’s leading developer of personalized educational solutions.


September 22, 2014
News and Events | September 22, 2014


September 22, 2014
News and Events | September 22, 2014

Business in Vancouver’s “How I Did It” feature asks business leaders to explain in their own words how they achieved a business goal in the face of significant entrepreneurial challenges. In this week’s issue, Harry Chemko, 35, talks about seizing on trends such as e-commerce and cloud-based software as a service (SaaS) to develop Elastic Path Software into a major player in the e-commerce space.


September 10, 2014
BDC funds Elastic Path ecommerce innovation
News and Events | September 10, 2014

Elastic Path Software Inc., an ecommerce company helping the world’s biggest brands generate more revenue, announced it has secured CDN$5.35-million in equity investments led by BDC Venture Capital IT Fund, with participation from Yaletown Venture Partners and individual investors. The company will use the funds to continue driving innovation for its patent-pending enterprise commerce products.


September 9, 2014
News and Events | September 9, 2014

Ecommerce Software Leader Elastic Path Hires Brenton Brown as Chief Financial Officer


August 25, 2014
Elastic Path IDC MarketScape Ecommerce
News and Events | August 25, 2014

Elastic Path Software Inc., the digital commerce company, today announced that it has been named a major player in the IDC MarketScape: Worldwide Digital Commerce 2014 vendor assessment report.


August 19, 2014
News and Events | August 19, 2014

Business in Vancouver; Ask the Experts Column: Millennials have a need for transparency. Millennials have never been without computers and don’t remember a time before the Internet. They have always had easy access to massive amounts of data, and they believe the world is a better place for it. To the millennial generation, hiding or controlling information in the workplace is counter intuitive, the onus is on employers to create and maintain programs, policies and structures that have integrity and transparency. It can be a lot more work and investment of time, but it’s worth it.


July 30, 2014
Gartner Hype Cycle 2014 Features Elastic Path , SapientNitro, and Adobe
News and Events | July 30, 2014

Elastic Path Software Inc., the digital commerce company, today announced that it has been recognized in the Gartner “Hype Cycle for Digital Marketing, 2014” report for the third year in a row. Elastic Path was cited in the “Commerce Experiences” category as well as the “Digital Commerce” category, where it was named alongside its partners SapientNitro, and Adobe, as well as Amazon, BroadVision, IBM, and salesforce.com.


July 3, 2014
Techvibes Elastic Path New Realities of Digital Marketing
News and Events | July 3, 2014

E-mail, once a stalwart for lead generation programs, is slowing taking less of a prominent role in generating new business and driving traffic to websites. Today’s mobile-crazed consumer is more engaged with the overall digital experience of a brand, and digital channels are merging with physical ones. Where once an e-mail campaign could drive a surge of traffic to your online ecommerce store, now push notifications, mobile apps, content-focused ecommerce stores, and digital lookbooks are the new digital marketing heavyweights. In this new age of digital awaking, consumers expect their online shopping to be a full-on “experience,” an immersive, content-rich affair that happens as if by magic across touchpoints, whether it’s in-store, online through an iPhone, tablet, or at home on a regular desktop PC. - Contributed by Matt Dion, VP Marketing at Elastic Path


June 5, 2014
News and Events | June 5, 2014

"I think it’s fair to say that if the (ex-Day) Adobe (AEM) team would go about building an E-Commerce platform, the result is very likely to be very similar to what Elastic Path is today." - Piotr Zabiello, NetCentric Senior PM