Ecommerce Catalog Browsing

Ensure your customers find what they're looking for

It's obvious that customers are more likely to buy if they can find the products they want. But many online stores make it very difficult for customers to find their desired products by browsing. Often, even a brand or category search returns a huge number of products with very little guidance or navigation to help shoppers locate their target.
Not with Elastic Path Commerce. Your customers can browse through an unlimited number of categories and subcategories in the product catalog, and products can be included in multiple categories to accommodate different browsing styles. And you're not confined to cookie-cutter visuals with Elastic Path Commerce: each individual category can be displayed with the most suitable template - your store, your look.

Find products faster with filtered navigation

Filtered navigation helps customers understand their options and locate products quickly by displaying a set of relevant product attributes and allowing customers to select from the available choices; each selection narrows down the product display appropriately. Filtered navigation is available for both entire categories and search results.
For example, a store may divide digital cameras by type, price, brand, resolution, memory format and so forth. A customer browsing the "Digital Camera" category (or searching for "digital camera") could then narrow the field by selecting the "Digital SLRs " category, "$500 to $700" price range, "Canon" brand, "CompactFlash" memory, and "6 MP & Up" resolution, thereby reducing hundreds of initial results down to just those cameras matching his or her requirements.

Automatic Breadcrumb Navigation

As customers browse using filtered navigation, breadcrumbs automatically track and display their selections. If they decide to modify or broaden their search, they can cancel any prior selection (no matter when it was made) and the system automatically maintains all the other selections and restores the category they canceled to enable a new selection.

Results Sorting

Product results can be sorted by Featured Products, Relevance, Price, Name and Top Sellers, helping customers find the most relevant results without scrolling through 100s of results.