Improve Customer Acquisition
Luck is what happens when preparation meets opportunity
Elastic Path helps with:
- Industry-leading search engine optimization to attract new shoppers - because natural search attracts the majority of new customers to most online stores
- Powerful search and navigation to ensure they find what they want easily
- Flexible promotions that can be restricted to first-time buyers
- Convenient shopping cart that eliminates new customer obstacles such as requiring registration to see a cart total
- Multiple payment options - proven to increase conversion by providing options that the customer already uses and is comfortable with
- Guest checkout option - for customers who don't want to register yet for whatever reason
- Multi-store support - to target stores to specific customers, locations, interests etc.
- Security compliance - Elastic Path Commerce deployments have passed both PCI-compliance and HackerSafe testing - reassuring to new shoppers contemplating that first purchase
Check out our blog posts on marketing.

