Telecom

Enterprise Strategies for Capitalizing on 2012 Digital Disruption Trends

Enterprise Strategies for Capitalizing on 2012 Digital Disruption Trends

Now that consumers have embraced a variety of digital platforms, from tablets to phones to game consoles, they have signaled their readiness to adopt new, disruptive product experiences - content companies are in the perfect position to ride this wave of disruption first. Pre-register to learn how market leaders are building better product experiences, forging stronger relationships with consumers, and doing all of this faster than ever before.

Monetizing Online Video: Ecommerce Research Paper

Despite the abundance of free online video available, many consumers are willing to pay for content. Service providers and content owners must better understand consumer attitudes and behaviors surrounding online video to attract and monetize prospects.
Winning With Subscribers: Top Trends and Best Practices for Selling and Managing

Winning With Subscribers: Top Trends and Best Practices for Selling and Managing Subscriptions Online

Learn how successful online subscription business models can generate recurring online revenue and higher-bandwidth customer relationships.
Store App in the App Store: Apple Raises the Bar for Mobile Commerce

Store App in the App Store: Apple Raises the Bar for Mobile Commerce

The new Apple Store iPhone app complements the existing App Store and iTunes applications on the iPhone and allows iPhone owners…
Marketing Your Mobile Application

Marketing Your Mobile Application

Once and enterprise has invested in building an iPhone, Android or Blackberry app, it is time for the marketing team to drive adoption of the app…
The Dos and Do Nots of Mobile Applications

The Dos and Do Nots of Mobile Applications

When building that first mobile app, be careful to focus on user experience and delivering value to customers…
Mobile Commerce Usability: Home Pages and Navigation

Mobile Commerce Usability: Home Pages and Navigation

While most companies have enough challenge optimizing for the web, along comes the mobile web with its own demands, usability challenges and opportunity…
So You Want to Build a Mobile App? 8 Things to Consider

So You Want to Build a Mobile App? 8 Things to Consider

This post examines 8 things enterprises should carefully consider and evaluate before committing to developing their first mobile app…
Product Selection and Discovery: What You Can Learn From the Telco Industry

Product Selection and Discovery: What You Can Learn From the Telco Industry

This post highlights what telcos are doing to help customers find the right wireless handset amongst a sea of options…