Elastic Path Update Enables Customers to Sell Internationally Efficiently

Updated Elastic Path ecommerce software directly targeted at companies looking to escape the cost and complexity of enterprise infrastructure vendors IBM, Microsoft, and Oracle.

Vancouver, BC, Canada, June 29, 2005 -- Elastic Path Software today announced Elastic Path 4, a major update of its Java-based ecommerce software, enabling customers to sell their products within international markets at a fraction of the cost and complexity of traditional enterprise ecommerce platforms.

Elastic Path Software pioneered the Flexibility First approach to ecommerce architecture, the use of open source components, and giving away complete source code while maintaining the lowest Total Cost of Ownership available.

Improvements found in version 4 include full multi-language support, multi-currency support, high speed data caching, contract pricing, pluggable best-breed components such as alternative pricing engines, shipping calculators, tax management, and further enhancements to the powerful Attribute Management System.

Elastic Path has a history of making developers heroes. Elastic Path 4 enables even more revenue generating commerce functionality while enabling faster customization, improved integration points, and 5x the performance for the same price as previous versions.

“Companies are finally looking to tie their ecommerce channel into core business systems such as ERP and CRM. They are tired of operating in a silo and want to become more efficient at executing within this channel,” stated Harry Chemko, CEO of Elastic Path Software. “Elastic Path 4 is going to give our customers an escape from the slow customization and complex integration to which they are accustomed, while delivering additional revenue building functionality such as internationalization.”

There are many instances of companies moving to Elastic Path off of ecommerce platforms from the big vendors such as IBM, Microsoft, and Oracle because they could not evolve due to price, complexity, or inflexible technology roadblocks.

Elastic Path has enabled a highly visible non-profit organization to completely replace their Oracle based ecommerce infrastructure for just 10% of their original investment, while maintaining the same functionality and significantly improving the speed of future enhancements.

“Elastic Path warrants serious consideration when evaluating your ecommerce needs and the future evolution of your online sales channel,” said Colin Dockry, Director IT, DKS Systems. “Elastic Path 4 will give us the ability to say ‘No’ to overly complex and prohibitively expensive enterprise ecommerce vendors, but still allow us to leverage the enterprise databases and application servers our customers already own. Imagine how our clients will feel when they hear we can grow their revenues at the same time costs are reduced. That is unique.”

About Elastic Path Software
Elastic Path Software pioneered flexible ecommerce software that enables online retailers to attract and convert customers profitably. Elastic Path's fully-integrated, ecommerce framework is designed specifically for mid-sized retailers operating within a multi-channel environment. Using innovative search engine optimization (SEO) technology and simplified open source components, Elastic Path's technology empowers its customers to maximize resources and quickly adapt tactics at a comfortable price. Companies such as Makeup.com, Cotswold Collections, Aeroplan, Random House, Electricshopping.com, and Xerox use Elastic Path for maximum control over their rapidly evolving online stores.

Elastic Path Software is headquartered in Vancouver, British Columbia, Canada. For more information please call 1-800-942-5282 or visit www.elasticpath.com.

- 30 -